Brand Manager Job in Ikeja, Lagos at Simba Group

Are you searching for a Brand Manager job in Ikeja, Lagos? Simba Group is recruiting a qualified and experienced professional for the position of Brand Manager. This is a full-time opportunity for candidates with strong experience in brand strategy, integrated marketing, digital campaigns, and market analysis.

About Simba Group

Simba Group began operations in 1988 and has grown into a major conglomerate with a strong presence across Nigeria. The Group has business interests in some of the most dynamic sectors of the economy, including transportation, power, and IT-enabled services.

As a leading player in these sectors, Simba Group supports the continued growth of the Nigerian economy by delivering innovative, high-quality products and excellent after-sales service. The company’s operations are driven by core values such as Integrity, Innovation, Openness, and Consistency.

Job Title

Brand Manager

Location

Ikeja, Lagos, Nigeria

Employment Type

Full-Time

Job Summary

The Brand Manager will be responsible for developing and executing brand strategies that align with the company’s business and commercial goals. The role involves managing integrated marketing campaigns, supporting sales activation initiatives, overseeing content development, and tracking brand performance to improve market impact.

The ideal candidate should have solid experience in brand management, campaign execution, digital marketing, consumer insights, and budget management.

Key Responsibilities

• Develop and implement brand strategies in line with business and commercial objectives
• Plan, execute, and monitor integrated marketing campaigns across BTL, OOH, Trade, and ATL channels
• Collaborate with sales teams to drive demand generation, dealer and partner activation, and go-to-market initiatives
• Manage relationships with external agencies and vendors to ensure quality delivery and brand consistency
• Oversee content development for campaigns, social media, POS materials, and other brand assets
• Measure and evaluate brand performance using KPIs, market insights, and consumer research
• Manage marketing budgets effectively and ensure resource allocation delivers measurable ROI
• Monitor market trends, competitor activities, and consumer behavior to identify growth opportunities

Requirements

• Bachelor’s Degree in a relevant field
• Minimum of 5 years’ experience in brand management or a related role
• Strong expertise in brand strategy and positioning
• Experience in integrated marketing and campaign management
• Good knowledge of digital marketing and social media
• Strong data analysis, insight generation, and KPI tracking skills
• Budget management and ROI optimization experience
• Excellent communication and stakeholder management skills
• Creative thinking with strong execution ability
• Strong project management and multitasking skills
• Market research and consumer insight experience

Why Apply for This Brand Manager Job?

This is a strong opportunity for experienced marketing professionals who want to grow their careers in brand management, integrated marketing, and strategic communications with a well-established Nigerian company.

Application Closing Date

23rd April, 2026

How to Apply

Interested and qualified candidates should apply through the official application channel provided by the company.